Blog Essay Week 5

EJ Chapter Three

Do teachers get paid more money when more of their students pass a particular test? Do doctors make more money when fewer of their patients experience infection after surgery? The answer is no. In this regard, journalists should not be any different. They should be recognized for the quality reporting they provide, not for any other factors.

While I understand that news organizations need to be financially solvent, it is ridiculous that journalistic leaders have reported spending at least a third of their time on business matters rather than on journalism. Instead of focusing on objective coverage that members of their communities care about, the emphasis is being placed on dollar signs.

Even though a news organization needs to serve community institutions, advertisers and shareholders, its first allegiance and loyalty must be to citizens. These organizations do not need to act like other publicly traded companies, such as Apple. Readers and viewers do not want to question whether a journalist has ulterior motives for covering a particular story, and they do not want to worry about the coverage being slanted because of corporate relationships. Journalists have an “implied covenant” with the public that if broken will result in a major blow to credibility.

It is positive to hear about reporters standing up to management after the fallout from Jayson Blair and after the business relationship between the Los Angeles Times and the Staples Center was revealed. Reporters at both the New York Times and Los Angeles Times could have sat back and allowed management to deal with these issues however they saw fit. However, they took a stand and demonstrated their loyalty to who really matters, the public.

We all should thank Adolph Ochs for leading the way for objective journalism that people could trust. Ochs wanted “to give the news impartially, without fear or favor, regardless of party, sect or interests involved.” Do you think the New York Times continues to uphold these standards today? Their coverage of Benghazi that may have been used to protect the political careers of President Barack Obama and Hillary Clinton makes me skeptical.

As Patterson and Wilkins discussed in chapter one of their book, codes of ethics can be helpful. The American Society of Newspaper Editors said “Independence: Freedom from all obligations except that of fidelity to the public interest is vital.” These code of ethics have limitations, but they provide guidelines to be used across various situations. Institutions must be willing to use these codes on a day-to-day basis, as well as during crises.

It appears that various media sources, particularly those in television, want to encapsulate their dedication to their work in catchy slogans. From “Coverage you can count on,” to “Where the news comes first,” do these slogans resonate with the public? The TVSpy article discussed how slogans can be separated into those that focus on product attributes and those whose emphasis is placed on an emotional connection.

Personally, I want to know what the news organization is bringing to the table. If you tell me your slogan is “Standing up for working class families,” I better see evidence of this in all of your reporting. This slogan speaks to me much more than the more generic “Live, Local, Late Breaking.”

As news organizations have worked to become independent sources of news without conflicting ties, separation from the community has often occurred. Reporters are not necessarily staying in the communities where they grew up. While the Gainesville Sun is a quality paper, many reporters use it as a stepping stone to larger markets. This does not have to be a bad thing, but it leads to a greater detachment from the public.

It is interesting to reflect on how the tone of journalism has shifted. Reporters and journalists seem much more ready to take up time and space inserting their analysis instead of focusing on what a particular candidate, official or person said. While this is fine for the editorial pages, it raises some issues about what constitutes news. Even prominent journalists like Anderson Cooper sometimes allow commentary and opinion to slip into the news.

Along these lines, journalists are reporting and writing about what motivated an action versus addressing the facts or what occurred. I would prefer to read the news and form my own opinions. I appreciate analysis when it is incorporated into a story correctly. However, it is becoming more difficult to tell what is the truth compared with hypotheses aiming to guess why something is happening.

A recent Politico article discussed how some Senate Democrats are disagreeing with President Obama about certain issues. Instead of focusing on the issues that seem to be dividing the senators and president, the article focused on why this must be happening: “Democrats from energy-producing states are likely to whack the administration’s energy policies and red-state Democrats up for reelection in 2014 are worried about Obamacare fallout. In some instances, the contrasts between vulnerable Senate Democrats and the White House appear to be orchestrated to counter Obama’s low approval rates in red states where incumbents will face voters this fall, congressional aides in both parties suggest.”

In an ideal world, journalism would live in a vacuum. There would be no need to worry about advertising sales and the bottom line. Unfortunately, this is not the world we live in. I was unaware that grocery and department stores were such integral parts of the newspaper business until reading this chapter. I assumed that subscription fees were where the papers made a bulk of their money.

It baffles me that newspapers focused their cuts on the parts of the budget dedicated to news. The public looks for news publications that consistently provide the best coverage on a variety of issues. How can newspapers and other sources provide this? By hiring quality reporters who can deliver these types of stories.

Managers on the business side can point to data and research, but it all comes back to loyalty. It is not the job of advertisers to keep journalists accountable for their reporting. This is the public’s duty. Managers can claim they are striving to save the industry, but what will these journalistic entities be if they continue to cut the resources devoted to news?

Management By Objective (MBO) is another practice that should be discussed. I must begin by saying I am a firm believer in incentives. If I finish my blog for ethics, I reward myself by watching an episode of “New Girl.” With MBOs, goals are set and rewards are given out based on whether the objectives have been satisfied. My issue is many of these goals pertain to the finances of the company instead of relating to journalistic standards.

Journalists should be rewarded for leaving the pack and producing unparalleled coverage. The Denver Post received the 2013 Pulitzer Prize for Breaking News Reporting for its coverage of the July 2012 shooting in Aurora, Colo. This publication has won a Pulitzer Prize during each of the past four years. Journalists should be rewarded for these types of efforts, not whether shareholders are satisfied with their dividends.

Journalistic entities are focusing so much on business that even the language is changing. Readers and viewers are now being referred to as customers. However, that implies a one-way relationship where we provide the product and the chain ends. I may be a customer of Nordstrom’s, but I am someone who consumes news from USA Today and the New York Times. Journalism is a two-way street where the public and journalists can ideally have an open discussion about the issues of the day.

Reading through the comments as people discuss Hillary Clinton’s tweet about Fox News demonstrates to me how people are not passive customers in a marketplace. They have ideas and viewpoints to share. By providing these forums, journalists are able to form a bond with the audience that is much stronger than a simple business transaction.

As the journalistic and business sides of these companies continue butting heads, I wonder how these operations can exist going forward. While Robert McCormick’s two elevator banks may have been enough in the early 1900s, this will no longer be sufficient today. Duties must remain separate, but the distinct sides of these companies should unite behind their common goal of being the most credible news provider out there.

Peter Goldmark Jr., who previously served as the chairman and chief executive of the International Herald Tribune, had some thoughtful ideas about how to address this changing landscape. His idea about an annual audit of the news to monitor its independence stood out to me. The Guardian has a whole section of its website dedicated to monitoring whether the organization is carrying out its values. This effort demonstrates the company’s loyalty and dedication to serving the public. Will other news entities begin to follow this example?

It is compelling to consider the characteristics unifying companies that have “not been lost to the dark side” where money is the sole focus. It seems like it would be obvious for the owner or corporation to be committed to serving citizens first and foremost. However, today loyalty is often displayed to a board of directors or shareholders. We may no longer live in a time where one person oversees and is directly involved in every aspect of publishing, but this idea can still provide a sound foundation. While it may be overly simplistic to say it flows from the top down, media owners and the board-elected CEO ultimately determine how the newsrooms are run.

Owners and publishers must remember who to stay loyal to, but business managers must also have citizens as their priority. People are not reading the newspaper for the advertisements. If the newspaper is like a sandwich, the articles are the buns and meat, while the ads are condiments. They are bonuses, such as the ketchup or mustard on this fictitious sandwich. By providing a great product, people will keep coming back for more. Advertising departments should remember this when they try to take on the superior role.

Once standards are set, it is important to communicate what is expected. A meeting needs to be held where the standards can be discussed. This should be reminiscent of syllabus day. While people can read through the expectations themselves, it helps to discuss and reiterate the important points with a supervisor. The question is, will the reporters be up to the challenge of following these standards on a daily basis. As we are all aware, students are quick to forget important aspects of a syllabus until that critical point at the end of the semester. Hopefully, a crisis does not need to occur for reporters to live and breathe these standards.

Journalists having final say over the news may seem like an afterthought to some. With dilemmas over native advertising practices, this is a real issue. As journalists, we are not account executives trying to sell a product or public relations professionals trying to promote something. These activities should be showcased in a separate area of the paper and should not have influence on what is reported on. ABC may be a small chunk of the Disney conglomerate, but it should never have spiked a story because of how it might influence a different segment of the brand.

The most important thing these companies can do is to keep the lines of communication open with the public about what they are doing. Transparency is critical. While every little detail does not need to be released, members of the public will likely be more trusting if they understand the objectives of the company, as well as how ethics factor into what they are covering. Some people may want to know everything about Philip Seymour Hoffman’s death, but others might say sources like the New York Post go too far in invading people’s privacy. Being open with the public will allow news organizations to attract a readership or viewership that shares its values, which translates into success for advertisers and shareholders. It can be a win-win-win.

Ultimately, news organizations should start by answering the question “For whom do you work?” If the answer is not the public, a reevaluation needs to take place in order for the publication to survive in this changing media landscape.

ME Chapter Four

“To whom (or what) will I be loyal?” Whether journalists realize it or not, they answer this question whenever they hand in a story. Juan Tamayo is being loyal to members of Cuba’s elderly community. As Thomas Hobbes discussed in The Leviathan, loyalty does not have to be to God.

Hobbes also discussed how loyalty involves a social act. Tamayo cares about Cuba’s elderly population, as other people do, especially those with ties to Cuba. This agreement causes people to form a “social contract” that allows for society to function. Hobbes placed an emphasis on this contract contributing to a political society. With all of today’s issues being discussed based on ideological and party lines, I see where the political part comes into play, even if I do not see much agreement.

American theologian Josiah Royce’s succinct definition resonates with me. He describes loyalty as a social act that involves “the willing and practical and thoroughgoing devotion of a person to a cause.” Thoroughgoing tripped me up a little bit, but Merriam Webster defined it as “including every possible detail, very thorough or complete.” To me, this definition means someone is 100 percent dedicated to a realistic entity or cause. Journalists should definitely keep this in mind if and when they get to choose a particular beat.

As with other principles, loyalty has limitations. I can see how people could claim they are loyal to something when they are actually being biased. For instance, a journalist cannot be loyal to the Democratic Party or Republican Party. This allegiance would be seen as a bias, especially problematic in the careers we are pursuing.

Life would be a breeze if we were all loyal to one thing, but various entities will compete for favor. Advertisers, stakeholders and the public are all demanding of loyalty. How will you respond?

This relates to Royce’s issue with people not remaining loyal to proper ideals or individuals. Are journalists in Sri Lanka being “loyal” to a government who provides certain rewards for positive coverage? As Royce said, a cause worthy of loyalty will be viewed as such by multiple members of the community. Loyalty should not be degraded by journalists who want to abuse their power for selfish gain.

I am troubled by Patterson and Wilkins statement, “One of the problems modern news media face is that a large percentage of the U.S. public subscribes to the notion that if the media are not maximally loyal—that is, one with government, the military and so forth—then they are traitorous.” I do not want the media’s messages to be in sync with everything the government or military says. I have the highest respect for our government and servicemen and women, but I know they hide a lot of the truth. They can claim “it is in the interests of national security,” but this is often a cop out. The public should encourage journalists to ask the hard-hitting questions because if they do not, who will?

The philosophical claim that “to belong to a profession is traditionally to be held to certain standards of conduct that go beyond the norm for others” definitely applies to journalists. If a doctor writes an incorrect prescription, someone’s life could be in danger. If a lawyer cites a law that is not applicable to his or her argument, the whole case can fall apart. If a journalist spells the name of an alleged rapist wrong, another person’s life could be ruined. No one questions whether doctors and lawyers are professionals, and I am fed up with people acting as if journalists belong in a lower tier.

Another difficulty is how to address scenarios where conflicting loyalties are present. Journalists are pulled in 100 different directions based on professional standards, duty to serving the public and other employment obligations. This can be problematic, but luckily these loyalties will not come head to head with every story.

The Potter Box is another helpful tool we can use to address ethical dilemmas. By taking into consideration the facts, values, philosophical principles that may be of assistance and the loyalties at play, a situation can be better resolved. While we will not always be dealing with the pimp, prostitute, preacher conundrum, we will have to consider our loyalties.

While Gainesville publications were likely to receive a lot of attention and hits for their coverage of Mayor Craig Lowe’s arrest, they probably went through a similar process. How do you report that a well-respected community leader broke the law?

Where do your loyalties lie?

Case Study 4-A Who’s Facebook page is it anyway?

IWC Systematic Process

1.) Identify the Dilemma

Barrett Tryon, a Colorado Springs Gazette staff member, posted a link on his personal Facebook page to a Los Angeles Times story that announced the sale of the Gazette and several other papers to a Boston investment group. Along with the link, Tryon included a quote from the Los Angeles Times that demonstrated the involvement of the Gazette in the sale. Tryon was notified by his boss that his post violated Freedom Communication’s social media policy. Did Tryon violate the social media policy? Are social media policies and guidelines legal?

2.) Weigh alternatives

Instead of airing his opinions on Facebook, Tryon could have set up a meeting with his superiors to discuss the sale of the Gazette. In addition, Tryon could have discussed this issue with family and friends instead of broadcasting his feelings on a platform that has the power to reach many more people. He also could have posted the article without pulling the quote out. Would this have made a lot of difference? Maybe not, but the company may have been especially angry because additional attention was placed on them.

3.) Cite a persuasive rationale

Tryon should have set up a meeting with his boss to discuss the company changes. As journalists, we are always representing whatever news organization we work for, regardless of whether we are posting to our personal accounts. We can never fully remove the press pass from around our necks. Even though this would have been a smoother course of action, I give a lot of credit to Tryon for leaving an organization whose values conflicted with his.

Bok’s Model

This model tells us that we must have empathy for those involved in ethical decisions, while also focusing on the fundamental goal of maintaining social trust.

1.) Consult your own conscience

Journalists using social media for personal use seems to be an emerging gray area. Can the average person tweet or post on Facebook how they feel about a current issue or something that happened at work? Yes, because the average person is not seen as a representative of his or her company. For journalists, followers and friends may assume posts are indicative of how XYZ news organization feels about something. As an advanced editor and member of the WUFT web team, I am always conscious about what I am saying on social media. However, my Facebook and Twitter are ways for me to express and share my thoughts and feelings. While you should always maintain professionalism on any forum, I am not serving as a spokesperson for WUFT when I say “It seems like Governor Christie may have been more aware of what was going on in New Jersey than he let on.” In this scenario, I think Tryon was well within his rights to post what he said. He did not attack his employer, he just used a pull quote. I never questioned his loyalty to serving the public as a member of the media. Maybe I would feel different if he had included expletives or disparaging remarks, but he had a right to voice his opinion about an issue impacting him.

 2.) Seek expert advice

In any situation, it is important to see if it is possible to achieve a goal without raising additional ethical issues. I would pursue the advice of the National Labor Relations Board. Are aspects of this policy unlawful? Why or why not? Was Tryon well within his rights to post his thoughts to his account? I would also contact his superiors at Freedom Communications Holdings, Inc. Why was this a violation of the social media policy? What specific provisions did he violate? What would they have recommended he do differently?

3.) If possible, conduct a public discussion

While this may only be possible in a hypothetical sense, it is still important to consider how various stakeholder groups would respond. Do members of the public feel that Tryon stepped over the line? Does it cause them to look at the publication in a different light? An important question would also be whether they were concerned that Tryon’s loyalty shifted away from his journalistic duties. It would be important to consider Tryon’s employer’s motives for putting Tryon on administrative leave. Were they trying to use Tryon as an example so other employees would not engage in this type of discussion? For Tryon, I would want to ask him if he considered the possible repercussions of his actions. What motivated him to do so? Was he worried about the future of the Gazette as a high-quality organization, or was he concerned with how this transaction would impact his paycheck?

Potter’s Box

This model adds additional depth by taking into consideration values, philosophical principles and loyalties.

1.) Understanding the facts

As discussed earlier, here are the facts: Barrett Tryon, a Colorado Springs Gazette staff member, posted a link on his personal Facebook page to a Los Angeles Times story that announced the sale of the Gazette and several other papers to a Boston investment group. Along with the link, Tryon included a quote from the Los Angeles Times that demonstrated the involvement of the Gazette in the sale. Tryon was notified by his boss that his post violated Freedom Communication’s social media policy.

2.) Outlining values

Different values are at play in this scenario. The value of free speech comes into discussion. As someone posting on his personal account, does Tryon have the right to say what he wants? Privacy also plays a role. Even though he is somewhat of a public figure, does he have the right to keep his social media separate from his professional profile? On a side note, I want to know how his boss found out about the post. Were they Facebook friends? Was his profile set to private? As discussed in the chapter, journalists must value truth above all things. Tryon posted the truth about the sale of the company. How does this influence the decision?

3.) Application of philosophical principles

It is also beneficial to consider how the philosophical principles would address these dilemmas. Kant’s categorical imperative says to act as if your choices could become universal law. If Tryon is allowed to post this, all journalists could post about issues that impact them personally. Would this prevent journalists from being seen as objective news providers? Utilitarianism says that an act’s rightness is determined by its contribution to a desirable end. Does Tryon discussing this issue start a conversation about a decision that will impact community coverage? What will the outcome be?

 4.) Articulation of loyalties

At the forefront, Tryon has a loyalty to the public and the truth. Members of the community trust him to provide breaking news and enterprising stories. With this coverage, they are also expecting the truth. By taking this into account, it seems like Tryon is doing no one a disservice by linking to a relevant article.

Case Study 4-C Twitter ethics for journalists: can you scoop yourself?

IWC Systematic Process

1.) Identify the Dilemma

Twitter is changing journalism one 140-character tweet at a time. However, there are many questions about how journalists should use Twitter. David Schlesinger, the editor-in-chief at Reuters, was tweeting during the World Economic Forum in Davos, Switzerland. Some of his tweets actually scooped Reuters coverage. Tweets do not require vetting, and it is difficult to include context in such a limited space. How should journalists use Twitter? Should they break news on this platform? Or should journalists release breaking news in other ways that allow for more background and editorial finesse?

2.) Weigh alternatives

Schlesinger could have waited to release the information about financial speculator George Soros until Reuters released a full story. Did he potentially steal the thunder from his own news organization? Could he have sent the original Tweet and then a follow-up article with more details?

3.) Cite a persuasive rationale

In our fast-paced world, people want their news now. In order to provide the news to the public, journalists must accommodate their wishes. I think journalists can use Twitter effectively, but they must remember to make sure they are tweeting news that is factually correct. A misspelling or incorrect statement is still a fact error whether it is said in 140 characters or 140 words.

Bok’s Model

1.) Consult your own conscience

I start my day by scanning my Twitter feed. I can keep updated with what my friends are up to, as well as what is happening around the world. Monumental and life-changing news has broken on Twitter, such as the Hudson River plane crash and Boston Marathon bombings. While I think context is important, that is the beauty of resources like tinyurl. Concise tweets can be sent with a shortened link to a full story.

2.) Seek expert advice

In this situation, I am not sure who to consider an expert. I would begin by contacting the most followed journalists. At the end of 2012, Anderson Cooper, Piers Morgan and Rachel Maddow were at the top. I would be interested in find out how they deal with the lack of vetting and whether they turn to Twitter to break news. As journalists getting our start, we could learn a lot from these seasoned Twitter users.

3.) If possible, conduct a public discussion

Hearing the public’s opinion about the relationship between journalism and Twitter would be very informative. I would want to ask different community members how much trust they place on Twitter for news. Keeping in mind, this response may be different based on the age of the consumer. A 60-year-old man may not even know what Twitter is, while a 24-year-old professional woman may get all of her news from the platform. Is it fair to only break news on a site that may not reach all different groups? However, we cannot ignore the shift that has more people consulting social media for news.

Potter’s Box

1.) Understanding the facts

Twitter is changing the face of journalism. Journalists are individually able to scoop the news organizations they are working at. While the site is effective for posting quick and succinct posts, context and editing are often missing.

2.) Outlining values

Telling the truth continues to reign supreme. However, it is easy to make an error as you tweet from your phone while on the move to finding the next story. Are we willing to sacrifice accuracy in order to beat our competition to a story? Another value is credibility. If we continue to post news that is incorrect, will members of the public trust us as a news source? The saying “slow and steady wins the race” may be reason for news outlets to break news through more traditional channels.

3.) Application of philosophical principles

Virtue lies between extremes, according to Aristotle’s golden mean. The happy medium likely exists between posting everything and focusing solely on Twitter and never using this popular news platform. By being cautious, news organizations could likely avoid the embarrassment of sending out false tweets.  The pluralistic theory of value, a model created by William David Ross, can also be used as a point of reference. Two duties competing for preeminence in this dilemma include the duties of fidelity and veracity. Fidelity goes hand in hand with loyalty to the people we work for, also known as the public. We are also focused on our duty to report the truth in every article or news segment published.

 4.) Articulation of loyalties

Loyalty will be with members of the public. Are these consumers using Twitter? As of the beginning of 2014, Twitter has 635,750,000 users, and about 135,000 users sign up each day. It appears that journalists have a duty to use Twitter as a resource.

Case Study 4-D Where everybody knows your name: Reporting and relationships in a small market

IWC Systematic Process

1.) Identify the Dilemma

In a small town, journalists only have access to a certain number of people for sources. In a small town in Washington, Jessica Luce, a local journalist, dealt with bringing her relationship with a member of the police department to the attention of her editors. How do you address conflicts of interests that arise because of personal relationships? How does this differ in a small town versus a larger city?

2.) Weigh alternatives

Journalist Jessica Luce informed her editors about her relationship with Phil Schenck once he was promoted to the position of acting captain, which was the number two position in the department that also made him the official media spokesman. Could she have told her editors about the relationship when it first began? At that point Schenck was a police sergeant. She could have acknowledged the relationship then, but this is when they were getting to know each other. In addition, Luce could have continued to hide their relationship and stayed on the beat.

3.) Cite a persuasive rationale

Luce informed her editors about her relationship at a critical turning point. Schenck, as media spokesman and second in command, had a larger role in the department that would have made it extremely difficult for both partners in the relationship to do their jobs to the best of their abilities.

Bok’s Model

1.) Consult your own conscience

I cannot imagine having to discuss a romantic relationship with an editor. My cheeks turn red just thinking about it. However, I think it is the most responsible course of action that allows the journalist to prevent conflicts of interest from derailing his or her career. What if Luce had kept the relationship a secret and a major bombshell was discovered? Both Luce and Schenck could have put their jobs and futures in jeopardy. Even if it would take some courage, I would come clean about a relationship if it had any influence on my ability to do my job.

 2.) Seek expert advice

There are a variety of helpful sources that address how to deal with potential conflicts of interest, including the NYU Journalism Handbook for Students and guidelines from the Radio Television Digital News Association.

3.) If possible, conduct a public discussion

How do members of the Sunnyside community feel about a journalist being in a relationship with a member of the relatively small police department? I think many people would say journalists have a right to keep certain aspects of their lives private, but people would also want to know when the relationship got in the way of news they are consuming. In addition, how do their respective co-workers feel about the relationship? Are fellow journalists questioning Luce’s ability to report objectively? Do other officers think Schenck is providing extra information to the Yakima Herald-Republic? By reflecting about how these various people might feel, scenarios can be better addressed when they come up.

Potter’s Box

1.) Understanding the facts

In small towns where everyone can be a source, how do journalists maintain personal relationships without causing conflicts of interest? This situation occurred with a reporter from the Yakima Herald-Republic and a member of the Sunnyside police department.

2.) Outlining values

Privacy is at the forefront of this ethical dilemma. How much privacy does a journalist have? How does privacy factor into being truthful with the public? Is hiding this relationship considered a breach of trust for readers of Luce’s articles? Also, where does personal happiness factor in. Should journalists be able to date whoever they want?

3.) Application of philosophical principles

I think Luce behaved in a way that the Aristotelian framework would support. While she did not inform her editors about the relationship from the onset, she also did not wait until a crisis to let the secret out. In addition, John Stuart Mill’s utilitarianism can also be considered. By revealing the relationship, Luce contributed to a truthful discussion that addressed any potential problems. Luce was able to be placed on a different beat, a desirable outcome for all parties involved.

 4.) Articulation of loyalties

This scenario demonstrates how all parties involved remained loyal to citizens. Luce told her editors about her relationship before allowing it to impact her reporting. Schenck was promoted, but he no longer worked directly with his significant other. In addition, the editors placed Luce on a different beat. All those directly involved benefited from the open communication, and the public has no need to question whether the Herald-Republic’s coverage of Sunnyside police is slanted in any way.

Discussion Question

Does a differentiation need to be made between aggregation and curation in journalism?

In recent years, we have heard a lot about aggregation. While I love Google News, as much as the next girl, I consider it to be separate from journalism. It is a collection of articles generated from a computer algorithm. In their chapter about truth, Kovach and Rosenstiel discuss how “machines using computer algorithms, are giving rise to yet a fourth model—a journalism of aggregation, which may or may not discriminate among rumor, fact, and speculation.” Now, in addition to this, we must consider curation, a term used to describe the summarizing of reporting completed by another journalist. Inside is an application that collects material from various news organizations and provides description in 300 characters or less. It was referred to as a curator.  Circa is another application that is relatively new. According to a Poynter article by Sam Kirkland, Circa provides a complete overview of various stories. However, Circa has been called an aggregator. What constitutes an aggregator versus a curator? Should any application or site that uses someone else’s material be able to ascend from aggregator to curator?

Link to Ethical Issue of the Week

The role of social media during the Arab Spring cannot be underestimated. Even though President Hosni Mubarak threw journalists out of Egypt, citizens were able to turn to Facebook and Twitter. The world was able to keep track of events transpiring across the world as people uploaded personal experiences, photos and videos. Unfortunately, citizen journalism is no longer viewed as being believable and accurate in these countries. Many of these “journalists” are seen as being pawns for the parties instead of serving as independent and objective voices. Citizens of these Middle Eastern nations can now choose between the state-controlled media and people posting information mixed with lies and rumors. Neither of these options allows concerned citizens to gain access to unfiltered information that would allow them to evaluate today’s issues.  About 70 activists and journalists attended the 4th Arab Bloggers Meeting in Amman, Jordan from January 20 to 23. It is easy for us to take the First Amendment, democracy and our access to news for granted. As Kovach and Rosenstiel discussed in chapter one, the primary purpose of journalism is to provide citizens with the information they need to be free and self-governing. I hope citizen journalists in this region can regroup and remember their loyalty should be to their fellow citizens.

Questions from Dr. Rodgers – Vocabulary Terms

  • Social Contract: Loyalty is a social act. When people agree, such as when they unite behind a particular idea, they are able to form a “social contract.” This is the basis for political society. Thomas Hobbes expressed this idea in The Leviathan, as well as saying God does not have to be the focus of loyalty. It can also be expressed as the view that people’s moral and political obligations are dependent on an agreement with others that allow them to form a society.
  • Loyalty: An implied covenant with the public that tells the audience that the coverage is not self-interested or slanted in any way. It is the basis for why citizens believe the reporting of a news organization. It is also the source of the news organization’s credibility. Journalism’s first loyalty is to citizens. Josiah Royce defined loyalty as “the willing and practical and thoroughgoing devotion of a person to a cause.” For journalists, this cause must be conveying the truth to the public in an objective manner.

Cassie Vangellow, cvangellow@ufl.edu

Group One – Research Essay Proposal

Nicole Germany, Lauren Richardson, Keilani Rodriguez, Cassie Vangellow and Carla Vianna 

Citizen Journalism and what the movement means for traditional journalism and professional journalists.

What is citizen journalism? How does it differ from traditional journalism? According to Mashable, citizen journalism is the product of citizens “playing an active role in the process of collecting, reporting, analyzing and disseminating news and information.” Bill Kovach and Tom Rosenstiel have said, “the primary purpose of journalism is to provide citizens with the information they need to be free and self-governing.”

How are the practitioners of citizen journalism and traditional journalism different? As Steve Outing of Poynter said, citizen journalism is multi-faceted with bloggers and citizens participating in various ways. Does having a journalism degree make someone a traditional or professional journalist? After completing our research, we will create working definitions of both types of journalists to guide us through our analysis.

Citizen journalism goes by several names, including public, participatory and guerilla journalism. This movement has evolved since the early foundation of the United States was formed. In publishing the Federalist Papers, Alexander Hamilton, John Jay and James Madison could be considered citizen journalists. Their articles provided information about the U.S. Constitution, so the public could evaluate this new governmental structure before making a decision.

In more recent times, technological progress has allowed for more citizen involvement. In 1991, a citizen recorded the beating of Rodney King on a home video camera. The world may never have learned of how brutal the beating was without this video evidence. Videos were also released during the turmoil in Egypt because of groups like Mosireen, a citizen journalism entity based in Cairo.

There have been countless examples of quality citizen journalism. CNN launched iReport to involve citizen journalists in the conversation. In 2012, citizen journalists submitted more than 100,000 stories. Of these, 10,789 were fact-checked and broadcasted on the CNN network or featured on the website. This reporting included coverage of Superstorm Sandy and the situation after debilitating floods hit the Philippines. 

However, there are drawbacks to this movement. In 2008, one citizen falsely reported that Steve Jobs had a heart attack. Who holds these citizens accountable when they publish inaccurate news? Without fact checkers and editors, information is broadcast to the public that can cause rumors and unnecessary panic.

On Jan. 17, a major development occurred with a decision by the 9th U.S. Circuit Court of Appeals. This ruling establishes that the same protections extended to traditional media are available for citizen bloggers and Web journalists. According to Eugene Volokh, a UCLA law professor, “It makes clear that bloggers have the same First Amendment rights as professional journalists.”

Citizen journalism has many ethical implications. Maintaining objectivity is one issue. Professional journalists pride themselves on their ability to keep facts separate from their opinions. Members of the profession do not allow their personal biases to impact what they cover or how they cover it. However, many citizen journalists are reporting on a particular topic because they care deeply about it or have a personal stake in the matter.

It does not appear that bloggers at WestportNow.com, a community blog in Connecticut, are deeply concerned with remaining objective. People are posting about delays on the Metro North and unemployment in the area because these are the issues members of the community care about. Is objectivity a critical aspect of citizen journalism or is dedication to truth and accuracy enough?

The question of objectivity also ties into partisanship. Partisan publications were replaced in the early 1900s because they were a risk for advertisers. However, Patterson and Wilkins discussed how partisan media entities like Fox News and MSNBC are experiencing a lot of success.

The advent of the Internet has largely erased the barrier that discouraged partisan or opinionated coverage. Anyone can set up a blog and be heard without worrying about the bottom line or other financial pressures.  By using the power of the Internet, people can advocate for their right to bear arms, and others can focus on how stricter gun legislation needs to be implemented. Does the publication of distinct viewpoints by citizen journalists open up the discussion? Is this a better approach than the “just the facts, ma’am” model used by traditional journalists? Our paper will attempt to address these issues.

This raises the question of whether citizen journalists need a code of ethics. Code of ethics cannot be the be-all and end-all for citizen journalists looking to report in an ethical manner. A list of responsibilities and acceptable behavior will never cover every scenario. The code of ethics for the Society of Professional Journalists even contains ambiguity about revealing and withholding information. Should the code of ethics be different for traditional journalists and citizen journalists? If so, how should they differ? We will devise a code of ethics we think should be followed based on our observations.

Our paper will also include several case studies looking into examples of citizen journalism. What guides coverage? Are the news values different for citizen journalism as compared with traditional journalism? For a Florida perspective, we want to learn more about The Post, a neighborhood platform for Davis Islands. Examiner.com has more than 100,000 “reporters” submitting stories from all across the United States. With an audience of more than 37 million visitors a month, we want to find out what has made this platform so successful.

We have learned from our class readings how globalization is contributing to the new market journalism. Corporations and their communication holdings have the power to transcend borders, but where does this leave citizen journalists? Platforms, such as allvoices, are attempting to unite contributors from all across the globe to contribute to the conversation. According to the allvoices website, every contribution is checked by algorithms for spam and relevance. If it pertains to the news event, it will be posted. This could be criticized for being a journalism of aggregation, but it is likely the most efficient way to monitor postings.

During our research, we plan to receive guidance from librarian April Hines about various sources to pursue.  In addition, we will contact Kelly McBride from the Poynter Institute. She served as the co-editor of The New Ethics of Journalism: Principles for the 21st Century.

n.k.germany@ufl.edu

llrichardson@ufl.edu

keilanirodriguez@ufl.edu

cvangellow@ufl.edu

carlaognibeni@ufl.edu

Blog Essay Week 4

EJ Chapter Two

I want to believe whatever government officials say, but situations like what occurred with the Pentagon Papers, cause me to be skeptical. As politicians blabber on, I always think to myself, what are they not telling us? However, this may be a result of watching Olivia Pope and her gladiators on “Scandal.”

Kovach and Rosenstiel say that “journalism’s first obligation is to the truth.” The question is, what is the truth? If a politician tells you he has never been unfaithful to his wife, and you report what he said, are you being truthful? What if he has cheated on her? Should you write what the politician told you is the truth or should you investigate the situation for yourself?

I wonder how the journalists who covered President Clinton felt after reporting on his denial of an affair with Monica Lewinsky, followed several months later by an admission to what he had done. Fellow Democrat John Edwards took a page out of Clinton’s book when he originally denied his extramarital affair.

From the time of preliterate societies, people have looked to a special type of people to provide them with news. People placed and continue to place their trust into obtaining accurate information from these messengers and journalists. Since I was in middle school, I have followed 13 WHAM, a station based out of western New York where I live. Whether it was looking for an update about a possible snow day or reporting on my varsity cheerleading squad, this was the news source I trusted.

It is downright scary that governments and other power players can use their power to shape public perception. Seeing what is happening in Kiev turns my stomach. Technology can make our lives easier, but those who are in power can use it for control. My father’s girlfriend is currently in Kiev, so I am hoping she stays safe in these troubling times.

Reflecting on the earliest newspapers across the world and their dedication to truth, I wonder what reading uncensored and unfiltered material was like. I am going to take an educated guess that these reporters did not engage in quote approval.

It seems telling that journalism was able to gain its first mass audience by emphasizing sensational crime, scandal and celebrity gossip. The foundation for publications like the National Enquirer was set early. It is laughable that Hearst’s Journal and Pulitzer’s World prided themselves on truthfulness and accuracy. A little something called the Spanish American War comes to mind.

News should be about revealing the truth to the public. In a perfect world, we would not have to question whether what we see on the news is true. We no longer live in a world where we listen to Uncle Walter every night. Instead, our generation has witnessed various journalistic scandals, including Jayson Blair and Dan Rather.

This is not to say that delivering the truth is difficult. The truth is complicated and multi-faceted. The Florida Gators defeated Tennessee at the basketball game on Saturday. This is 100 percent true. However, there are different ways to tell this story; consider the Florida perspective versus the Tennessee viewpoint.

It is disheartening that reputable journalist Ted Koppel called journalism schools “an absolute and total waste of time.” I am choosing to believe he is referring to sub-par programs that pale in comparison to what is offered at the University of Florida College of Journalism and Communications.

Instead of hiding behind slogans and overused metaphors, journalists should be honest and forthright with the public about how they aspire to report the truth.  A 2011 study from the Pew Research Center showed that only 25 percent of those surveyed thought news organizations get the facts right. Maybe, if we pulled back the curtain on our procedures, this percentage would rise.

I am in complete agreement with the Hutchins Commission and how they said, “It is no longer enough to report the fact truthfully. It is now necessary to report the truth about the fact.” This reminds me of last week’s case study involving the discrepancies between what the mayor and councilman said. If there are contradictory interpretations, we should not focus on getting the “he said” and “she said” correct. We need to look into what is actually going on, so the truth can be reported on.

Being an investigator is part of our duties as journalists. If you simply want to report exactly what is told to you without looking into the details, you should look into being a stenographer. Every story will not require you to dust off your detective badge, but you should always be alert for something that may not be quite right, something Sara Ganim did in her reporting on Penn State.

In addition, journalism should be looked at as a process with a series of steps, not as a straight line from story idea to story finish. If Frontline had chosen to do one story about concussions in the NFL, it may have caught some people’s attention. However, their Concussion Watch and documentary “League of Denial: The NFL’s Concussion Crisis” created a national discussion about a problem that has been ignored for far too long. I just wish ESPN had also used its clout for positive change instead of allowing its business interests to supplant its journalistic duties.

Being accurate from the start is critical. Problems arise because news organizations want to be the first to have the story, but this can lead to inaccurate information being released. Incorrect information causes rumors to start, which was shown by the initial reporting on the Newtown shooting.

It is a little suspect that fairness and balance are two suggested substitutes for truthfulness when these are integral parts of Fox News branding. As someone who watches this channel on a regular basis, I think fairness and balance can be effective benchmarks. Fairness involves treating sources and subject matter with the respect and attention they deserve. Balance is about taking various factors into consideration and devoting the appropriate attention to each part.

However, by supporting Fox News, I am also supporting a journalism of affirmation. When I watch “The Five,” I know I will likely agree with many of the opinions voiced by the panelists. However, I also check out CNN and the New York Times for a more balanced view of the world. While I may lean toward the conservative end of the spectrum, as an educated person and journalist, I want to hear as many distinct viewpoints as possible.

The same story can be covered in completely different ways, which is why it is important to look to other organizations that do not necessarily affirm your beliefs. It is interesting how Fox and CNN have chosen to cover the case of one Texas woman. At Fox, they focused on how a pregnant woman was taken off of life support. While at CNN, the emphasis is on a brain-dead woman being removed from a ventilator.

News organizations that are adding context and interpretation are not heading in the right direction. People are constantly on the go and not in the mood to read copious amounts of text. This is one reason I like looking at USA Today because of its concise reporting. When I see a webpage full of text and analysis, I am most likely going to search for a shortened version of what happened somewhere else.

Tell me “where the good stuff is,” and I will return day in and day out.

ME Chapter Three – Journalism and Public Relations: The Quintessential Struggle

It amazes me that the field of public relations has only been around since the late 1800s, while journalism has been around for centuries. My best friend graduated from UF with a degree in public relations, and there were times I considered switching my major.

I think journalism students have a better ability to cross over to the PR sector because we can develop our publicity skills. However, I think it is much more difficult for someone in public relations to make the jump to journalism. Having to transition from promoting to strictly informing is a leap not everyone can make.

Sometimes, I wish we heard more news from the eyes of public relations professionals. While I want the news to accurately reflect what is going on, I also would not mind positive news finding its way into the mix every once in a while. For example, seeing a WCJB story about a program to assist in providing prom and wedding dresses for those who cannot afford them makes me realize there are good people in the world. We may not live in a land of fairy tales and rainbows, but some happy stories can go a long way in helping people see wonderful things happening in the world around them.

The idea of synergy brings up a lot of questions about the future interactions of journalism and PR in a world where corporations seem to be double dipping. News Corp owns the New York Post and News America Marketing. News America Marketing is the “premier marketing partner of some of the world’s most well-known brands,” according to the News Corp website. I am critical of this because it is hard for the journalistic properties to focus on being a watchdog when another branch is concerned with pleasing advertisers.

This is also an issue with companies who work in both the news and entertainment fields. Fox Entertainment Group has several branches, including filmed entertainment, television stations, television broadcast and cable network programming. Whose interests will be supreme and can the news apparatus remain independent? When I see instances where other branches are manufacturing positive feedback, I do not think their paths can remain uncrossed.

“Rashômon” (Akira Kurosawa) 1950

“Rashômon” is one of a handful of foreign language films I have watched during my entire life. While the four different accounts contributed to an interesting story, I was struck by several of the translated quotes.

As the men are discussing strange events that transpired, one man says, “It’s human to lie. Most of the time we can’t even be honest with ourselves.” These statements seem as though they could have been made yesterday when they were actually made more than 60 years ago.

What is even more telling is how the other man responds. He states, “I don’t care if it’s a lie, as long as it’s entertaining.” Is this why Star magazine continues to be swept off of supermarket shelves week after week?

Today, the media seems to be more focused on entertainment instead of providing an education about the issues we are facing. People want to be entertained, so are news organizations just giving the people what they want? I am assuming this is why Justin Bieber being arrested in Miami Beach was the top story on every news outlet. I do not think the latest escapade of a 19-year-old singer is the most important event to have occurred in the last week. However, the coverage seems to indicate otherwise.

This relates to another idea expressed in the film. “Man just wants to forget the bad stuff and believe in the made-up good stuff.” However, is it ethical to manufacture news for any reason? Personally, I feel like this goes against everything we are taught as journalists. If I wanted to make up stories, I would have become a children’s book author.

The issue arises because we are all suckers for a good story. Manti Te’o was and still is a talented football player. Instead of focusing on his athletic abilities, Te’o became the darling of college football as he played with greater drive and fierceness after suffering the loss of two people he cared about. We were all drawn in. The problem was the story that warmed our hearts was not true.

Journalism is at a critical juncture, so we must determine how the focus will return to the truth instead of lies and made-up stories. Without an ethical foundation, we may as well be replaced by aggregating computer programs.

Discussion Question

Why does parenting only seem to be a part of the media’s discussion when a female candidate or politician is involved?

Texas gubernatorial candidate Wendy Davis is the latest female politician to have her parenting placed under a microscope. What is the evidence being used to smear Davis as a bad mother? She attended Harvard Law School, while her husband stayed home in Texas with her two daughters. If we were talking about a man, I do not think this would be an issue. An ambitious man is respected for making sacrifices in his personal and professional life. However, our society has a problem with goal-setting women who want to have careers, in addition to being mothers. As Sheryl Sandberg, the COO of Facebook, has said, “We expect people to adhere to stereotypes…The stereotype of men is: leadership qualities. Leader, decisive, going to make things happen. The stereotype of women are communal qualities. Caregiving, sensitive. Because we expect those qualities to be in opposition to each other, it means when a woman does anything other than be nice first, she’s judged badly.” These views continue to be purported by the media, which constructs a version of reality that the public sees as acceptable. While a person’s parenting may speak to his or her character, the media should address this issue for both female and male candidates.

Link to Ethical Issue of the Week

Net neutrality has been discussed since the dawn of the Internet. It is the idea that Internet Service Providers (ISPs) should allow the same access to applications and content regardless of where they are coming from. In this ideal world, someone could search for my blog and visit Perez Hilton without any difference in connection or speed. Net neutrality also promoted an equal playing field that did not allow ISPs to favor certain content providers. Under net neutrality, Comcast provided equal service to ABC and NBC, even though the company has ties to NBC. However, this is all likely to change because of a court ruling by the United States Court of Appeals for the D.C. Circuit in Verizon v. Federal Communications Commission. How will this affect us? Internet providers, such as Comcast and Verizon, can give special treatment to certain content providers for a fee.  Independent bloggers and small businesses will not be able to compete with the Huffington Post and Walmart. I also wonder where this will leave citizen journalists who can provide a voice for issues that go unnoticed in communities across the country. Is it ethical for those who have more resources to pay more for better access to audiences and potential customers? I do not solely want to hear from news organizations and conglomerates with lots of money. I want to get thoughts about trendy restaurants from Gainesville’s Lunch Out Blog, not restaurants in other cities recommended by the Food Network. As Kovach and Rosenstiel discuss, corporatism is a threat to journalism as we know it. This court decision appears to be a victory for big business and a major loss for all of the little guys.

Questions from Dr. Rodgers – Vocabulary Terms

  • “Bread and circuses:” Something offered in the hopes of pacifying discontent or distracting people’s attention away from a particular event or issue. Juvenal, a Roman poet and satirist, coined the term as he watched Roman politicians trying to placate discontent by distracting citizens from the issues they were facing.
  • Media Example: The coverage of whistleblower Edward Snowden has revealed many interesting story lines. Government officials from the CIA, NSA and Defense Department are quick to call Snowden a “traitor” and point  to how he jeopardized the safety of American citizens. However, this is being used to distract from what the leaks revealed about the NSA. As a public, we are easily distracted. The coverage will likely focus on the “unpatriotic” Snowden until another big story comes and people lose interest.
  • Edward Bernays: Often referred to as the “Father of Public Relations.” He revolutionized what came to be known as public relations by emphasizing the use of endorsements from celebrities, doctors and other exports. In addition, he would release experiment and survey results to further publicize various products. Bernays was a prominent factor in the societal shift that made it acceptable for women to smoke in public. Their cigarettes were referred to as “torches of freedom.” It is interesting that he came out against smoking in subsequent years, as well as being a participant in anti-smoking campaigns. Later in life, he tried to get legislation passed in Massachusetts and other states to require licenses for public relations practitioners because he was disappointed that “any dope, any nitwit, any idiot can call him or herself a public relations practitioner.”
  • Truth: When discussed in the journalistic sense, it is more than accuracy or getting the facts correct. It requires sorting out the details in a process that occurs between the initial story and the involvement of journalists, newsmakers and the public. Truth requires tests of correspondence and coherence, which means getting the facts straight and making sense of these facts.
  • Objectivity: Can be simply defined as divorcing fact from opinion. However, the Pew Research Center’s Journalism Project says it is not meant to mean journalists do not have biases. For journalists, it is about having “a consistent method of testing information—a transparent approach to evidence—precisely so that personal and cultural biases would not undermine the accuracy of their work.”
  • “The world outside and the pictures in our heads:” Walter Lippmann’s title for the first chapter of Public Opinion. In this book he said, “News and truth are not the same thing….The function of news is to signalize an event. The function of truth is to bring to light the hidden facts, to set them into relation with each other, and make a picture of reality upon which men can act.” Lippmann believed the media did not report the truth in the news. Instead, they provided a picture that was greatly distorted and incomplete.
  • Construction of reality: The idea that a single reality does not exist. The mass media does not provide a picture of reality, it presents a manufactured interpretation of what reality is. By consuming media, we may subscribe to that particular reality being shown to us. As a young girl, I loved playing with my Barbie dolls. However, these dolls provide a false sense of reality to young women. If you saw Barbie walking down the street today, “She would be 5’9’ tall, have a 39” bust, an 18’ waist, 33’ hips and a size 3 shoe.” In other words, this would be a woman facing an eating disorder and issues with menstruation.
  • Synoptic: Providing a general view of a whole or displaying conditions as they occur over a broad area.
  • Synoptic Gospels: The Gospels of Matthew, Mark and Luke in the New Testament that share similar content, structure and wording. A mathematical comparison demonstrates that 91 percent of Mark’s Gospel is featured in Matthew, and 53 percent of Mark is also found in Luke. Questions about the independence of these writings constitute the Synoptic Problem.
  • Rashômon Effect: When different people give contradictory accounts of the same event during a quest to find out the truth. Lawyers and judges often see this when witnesses provide conflicting testimony.

Cassie Vangellow, cvangellow@ufl.edu